{"id":17639,"date":"2018-11-26T19:18:40","date_gmt":"2018-11-26T23:18:40","guid":{"rendered":"https:\/\/cactodigital.com.br\/fournews\/26\/11\/2018\/noticias\/mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday\/"},"modified":"2018-11-26T19:18:40","modified_gmt":"2018-11-26T23:18:40","slug":"mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday","status":"publish","type":"post","link":"https:\/\/cactodigital.com.br\/fournews\/26\/11\/2018\/noticias\/mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday\/","title":{"rendered":"Mais de 5 mil reclama\u00e7\u00f5es foram registradas na Black Friday"},"content":{"rendered":"<h3 style=\"text-align: center;\">\n\t<img loading=\"lazy\" decoding=\"async\" class=\" size-full wp-image-17637\" alt=\"\" src=\"https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday2.jpg\" style=\"width: 600px; height: 450px;\" width=\"448\" height=\"336\" srcset=\"https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday2.jpg 448w, https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday2-300x225.jpg 300w\" sizes=\"auto, (max-width: 448px) 100vw, 448px\" \/><\/h3>\n<h3>\n\tO site &lsquo;Reclame AQUI&rsquo; registrou mais de cinco mil reclama&ccedil;&otilde;es entre os dias 21 e 23 de novembro, na semana da Black Friday. As principais reclama&ccedil;&otilde;es foram por propaganda enganosa.<\/h3>\n<h3>\n\tSegundo o diretor de opera&ccedil;&otilde;es do site, Felipe Paniago, informou que os brasileiros est&atilde;o cada vez mais cientes que no Brasil os descontos variam apenas de 20% a 30%,&nbsp;diferente das opera&ccedil;&otilde;es realizadas nos Estados Unidos.<\/h3>\n<h3>\n\tAinda conforme Felipe, a Black Friday brasileira &eacute; vantajosa ao consumidor, pois acontece por v&aacute;rios dias, ao inv&eacute;s de apenas numa sexta-feira. &ldquo;Isso n&atilde;o &eacute; ruim, pelo contr&aacute;rio. O consumidor brasileiro deu um jeito de a Black Friday dar certo&rdquo;, disse.<\/h3>\n<h3>\n\t<img loading=\"lazy\" decoding=\"async\" class=\" alignleft size-full wp-image-17638\" alt=\"\" src=\"https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday1.jpg\" style=\"width: 300px; height: 150px; margin: 10px; float: left;\" width=\"448\" height=\"224\" srcset=\"https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday1.jpg 448w, https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday1-300x150.jpg 300w\" sizes=\"auto, (max-width: 448px) 100vw, 448px\" \/>Contudo, o consumidor se tornou mais exigente, antecipando a busca pelas ofertas mais ben&eacute;ficas. Diante desse quadro, o Reclame AQUI elaborou uma enquete para entender o consumidor nessa &eacute;poca.&nbsp;A enquete apontou que cerca de 30% dos consumidores j&aacute; haviam se planejado para comprar antes da data oficial da Black Friday, quando as empresas adiantariam suas ofertas.<\/h3>\n<h3>\n\tPor estarem mais exigentes e terem pesquisado muito antes das efetivas compras, os consumidores puderam observar e reconhecer o que chamaram de &lsquo;maquiagem&nbsp; de pre&ccedil;o&rsquo; ou a famosa propaganda enganosa. Foram quase 15% de reclama&ccedil;&otilde;es por propaganda enganosa, cerca de 5,6 mil, quase o dobro de reclama&ccedil;&otilde;es feitas desde 2016, de 2,9 mil.<\/h3>\n<h3>\n\tO maior n&uacute;mero de reclama&ccedil;&atilde;o foi voltado &agrave;s empresas online. As dez lojas com maior n&uacute;mero de reclama&ccedil;&otilde;es registradas por consumidores insatisfeitos foram as Loja Online da Americanas.com;&nbsp;Loja Online da Casas Bahia;&nbsp;Americanas Marketplace;&nbsp;Netshoes;&nbsp; Loja Online da Magazine Luiza; Loja online do Carrefour; Loja Online do Ponto Frio;&nbsp; iFood;&nbsp;Extra.com.br; e&nbsp;Submarino.<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>O site &lsquo;Reclame AQUI&rsquo; registrou mais de cinco mil reclama&ccedil;&otilde;es entre os dias 21 e 23 de novembro, na semana da Black Friday. As principais reclama&ccedil;&otilde;es foram por propaganda enganosa. Segundo o diretor de opera&ccedil;&otilde;es do site, Felipe Paniago, informou que os brasileiros est&atilde;o cada vez mais cientes que no Brasil os descontos variam apenas [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":17637,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[140],"tags":[],"class_list":["post-17639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mais de 5 mil reclama\u00e7\u00f5es foram registradas na Black Friday - Four News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cactodigital.com.br\/fournews\/26\/11\/2018\/noticias\/mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mais de 5 mil reclama\u00e7\u00f5es foram registradas na Black Friday - Four News\" \/>\n<meta property=\"og:description\" content=\"O site &lsquo;Reclame AQUI&rsquo; registrou mais de cinco mil reclama&ccedil;&otilde;es entre os dias 21 e 23 de novembro, na semana da Black Friday. As principais reclama&ccedil;&otilde;es foram por propaganda enganosa. Segundo o diretor de opera&ccedil;&otilde;es do site, Felipe Paniago, informou que os brasileiros est&atilde;o cada vez mais cientes que no Brasil os descontos variam apenas [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cactodigital.com.br\/fournews\/26\/11\/2018\/noticias\/mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday\/\" \/>\n<meta property=\"og:site_name\" content=\"Four News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MSNegociosidro\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-26T23:18:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cactodigital.com.br\/fournews\/wp-content\/uploads\/2018\/11\/BlackFriday2.jpg\" \/>\n<meta name=\"author\" content=\"Reda\u00e7\u00e3o - Four News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Reda\u00e7\u00e3o - Four News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/cactodigital.com.br\/fournews\/26\/11\/2018\/noticias\/mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cactodigital.com.br\/fournews\/26\/11\/2018\/noticias\/mais-de-5-mil-reclamacoes-foram-registradas-na-black-friday\/\"},\"author\":{\"name\":\"Reda\u00e7\u00e3o - 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